


Michele Story joined RemitDATA in 2008 as its Director of Marketing. She is responsible for elevating the visibility, performance and profitability of RemitDATA’s key products through marketing campaigns and programs. She is also responsible for supporting the Company’s sales, community and partner development efforts with lead generation and partner marketing directives. Michele brings more than 10 years of experience in marketing and customer acquisition in the healthcare arena, with specific expertise in market analysis and the deployment of direct mail, internet marketing, advertising and promotions.
Prior to joining RemitDATA, Michele served as the Central Development Director for the Alzheimer’s Foundation of America where she led efforts to develop and identify new business opportunities and promote brand recognition across the Central Region territory. Before joining the Alzheimer’s Foundation of America, she was the Marketing Director for The Leukemia & Lymphoma Society where she directed and developed all marketing initiatives including brand recognition, lead generation, market analysis and partnership development.
Michele holds a Bachelors of Science degree from Bradley University and a Masters degree from Texas Woman’s University. She currently resides in Allen, Texas with her husband and two daughters.